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Storytelling For Video Content

This program is designed to help you stop “broadcasting” information and start telling stories that stick. It provides a step-by-step guide to building a brand narrative that connects emotionally with your audience and drives real engagement
Class types
Face-to-Face (F2F)
Remote Online Training (ROT)
Blended Learning

Training Delivery Format

Face to Face / Virtual

Duration
2 Days

HRD Corp Claimable Course

Class types
Face-to-Face (F2F)
Remote Online Training (ROT)
Blended Learning

This 2-day creative workshop takes you from a blank page to a finished video. On the first day, we focus on the “Why” and “How” of storytelling—learning how to structure a message so it captures attention and creates drama. On the second day, we move into production. You will learn how to turn your written ideas into visual storyboards, followed by hands-on practice in shooting and editing. By the end of this course, you will know how to use your phone or camera to film high-quality B-roll, record clear voiceovers, and edit short-form videos like Reels that people actually want to watch and share.

This course is HRD Corp (HRDC / HRDF) claimable. 

  • 1 & 2 October 2025
  • 5 & 6 November 2025
  • 3 & 4 December 2025

The course is suitable for :

  • In-house marketing / Content creation team
  • Social media managers
  • Business owners looking to enhance their brand story
By the end of this program, participants will be able to: Prepare and clean raw data efficiently
  • Create a brand story that clearly shares their company’s message.
  • Understand the difference between broadcasting information and storytelling.
  • Use story structure to plan and build a more engaging message.
  • Turn written ideas into visuals using storyboards and video planning.
  • Apply basic production skills – including shooting, sound, and simple editing — to make short, story-based videos.
  • 2 Days (14 Hours Total)
  • Day 1 – Foundations of Storytelling & Creative Story Development
  • Day 2 – Visual Storytelling, Shooting & Editing for Video Content

Day 1: Foundations of Storytelling & Creative Story Development

  • Module 1: What is Storytelling
  • Module 2: Broadcasting VS Storytelling (Communication)
  • Module 3: Plan your story
  • MOdule 4: Spice up your story
  • Module 5: Ways of presenting your story
  • Module 6: Assessment : what is your story
 

Day 2: Applying Environmental Compliance and Best Practices

  • Module 7: Introduction of Visual Storytelling
  • Module 8: Plan your shoot (pre-production)
  • Module 9: Shoot your plan (production I)
  • Module 10: Add drama into your visual experience (production II)
  • Module 11: Editing (post-production)
  • Module 12: Assessment
Participants will receive a Richworks Corporate Training Certificate of Completion for Storytelling For Video Content upon successfully completing the session.

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